C-HR Concept represents Toyota’s unique view of the compact crossover segment with new styling themes hinting at future design direction   October 12, 2014 – Toyota unveiled its C-HR concept hybrid compact crossover at the Paris Motor Show recently showcasing a new, dynamic design language with new styling themes and an agile and engaging drive.The C-HR concept hybrid represents Toyota’s vision of the future with hybrid and is the synthesis of 20 years of creativity.   According to Takayuki Yoshitsugu, Chief Representative, Middle East and North Africa Representative Office, TOYOTA Motor Corporation, “The C-HR Concept is another tangible manifestation of Toyota’s new Global Vision thinking, first advocated by our president Akio Toyoda in 2011. It introduces a new version of the sophisticated full hybrid powertrain technology that was first seen in the Prius and, inspired by the Toyota 86, targets new levels of dynamism and agility which will stand out in a competitive market. The C-HR is all set to redefine the compact crossover segment and hints at a future design direction for Toyota vehicles.“   From a  design perspective, the sculpted lower bodywork presents a precision-cut, faceted look, while the corners of the bodyshell have been cleanly shaved off, reducing overall mass and emphasising the powerful flaring of the wheel arches. Viewed from every angle, the crossover concept has a broad, planted stance.   The frontal styling displays a further development of Toyota’s current style language, but with new themes that hint at a future design direction. The slim upper grille design has evolved in to a floating ‘wing’ graphic that flows seamlessly around the front corners of the vehicle to the apex of each wing. Within this wing shape, the headlamps feature strong detailing, including a high-tech, 3D treatment of the daytime running lights.   Adding emphasis to the corners of the vehicle further reinforces the vehicle’s solid look. The large lower grille is flanked by strongly sculpted downward projections, underscored by a floating front spoiler. The faceted lower body, muscular wheel arches and angular rear shoulders are juxtaposed with a sleek cabin profile. The glasshouse is emphasised by a sweeping, uninterrupted extension of the side glazing into the rear screen. This creates a slim, floating roofline, tipped with a spoiler. Its length is exaggerated by residual C-pillars which taper to needle points either side of the rear screen.   The floating roof has patterned openings that create a lively play of light in the cabin. Seen from the rear, the sharply tapering glasshouse emphasises the car’s broad, planted appearance. The rear end displays the same faceted treatment and corner detailing as the front of the vehicle, together with distinctive, aero-inspired floating light clusters. A dedicated wheel design reinforces the concept’s crossover credentials, with blade-style spokes.   The C-HR Concept is built on a new platform and measures 4,350mm long, 1,850mm wide and 1,500mm high. A lower centre of gravity and greater structural rigidity will contribute to much improved driving dynamics. A new, advanced full hybrid powertrain delivers an engaging driving experience that can deal with 21st century traffic conditions and delivers significantly improved fuel efficiency.